Course Code: tgapaidpp
Duration: 14 hours
Prerequisites:

Good computer skills.

Overview:

The participant will learn how to design advertising materials in the Adobe Photoshop and Adobe Illustrator programs from A to Z, along with learning the canons and principles of design such as color selection, font selection, and arrangement of elements in the design. Automate repetitive designs and create design patterns. Checking the correctness of prepared materials.

Course Outline:

Layout and composition

  • Placement rules
  • Selecting the project and audience
  • Design style
  • Design canons
  • Project life cycle

Color

  • Meaning
  • Color selection
  • Colors and eyesight
  • Color palettes
  • Color mixing

Typography

  • Rules of typography
  • Combining Fonts
  • Types of Fonts
  • Glyphs
  • Threads
  • Curves

Photography

  • Choice
  • Cropping
  • Camouflage
  • Formats and uses
  • Important elements when taking photos

Design and medium

  • Primary and secondary colors
  • Preparation for
  • Print
  • Cutting out

Work automation

  • Links
  • Transferring vector and raster elements
Sites Published:

Polska - Techniki Graficzne dobre praktyki projektowania.