Course objectives:
- Understand the basics of design thinking and the process of a design sprint
- Practice to run design sprint in your team with tips and guides from a trainer
- Collaborate in a multidisciplinary team for innovation projects
- Develop mindsets for an innovation culture
- Cultivate Creativity and Develop the Design Mindset
- Receive and practice methodology to put design thinking into action
Day 1
1. Introduction into design thinking process and principles
a. Importance of human-centered design approach in building innovation culture
b. Design thinking process deep understanding after 10 years of experience
c. Case studies: design thinking process in action
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Learnings from an exclusive interview with Philips Health Care Vice President of Global Innovation
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Note: Case study type will be selected specifically to the area of client interest
2. Key factors of successful design thinking application into action
a. Understanding the difference between the creative and innovative mindset
b. How to overcome the worse innovation killers using design sprint methodology?
3. Practice of design sprint session
a. Preparation
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The process and steps
- Technical and logistics setup (both in the office and remotely)
- Tools for online collaboration during the design sprint
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The multidisciplinary team
- Core team roles and collaboration flow
- Stakeholders and sponsors engagement
- Experts – why and when should we involve them
- Customer/end user
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Facilitator role and pro tips
b. Exercise: executing the design sprint – 3 hours experience of running the design sprint guided by a trainer:
- Understand - map out the problem and pick an important area to focus on.
- Ideate - sketch out competing solutions on paper.
- Decide - make decisions and turn your ideas into a testable hypothesis.
- Prototype - hack together a realistic prototype.
- Test - get feedback from real live users.
c. Lessons learned and conclusions after exercises
4. Summary and conclusions
a. The key principles of putting design thinking into action
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Methodology and tips summary
b. Multidisciplinary collaboration spirit and success factors
c. The design mindset development for an innovative culture
d. Participant conclusions
e. Q&A session
Duration:
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1 day – including 3 hours of the design sprint run
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Recommended extending to 2 days to focus on a full day practice of a design sprint run with a stronger and deeper experience for delegates