Course Code: adveventmgt
Duration: 35 hours
Prerequisites:

delegates should have two years experience in the events management industry and a certificate in the Short Course in Events Management.
Overview:

The Advanced Course in Events Management provides you with more progressive insights to the events management industry and focuses on the business aspects (and the importance of the events manager) to successfully deliver an events project from start to finish. During the course, you will acquire the skills to prepare and present persuasive event proposals, structure and manage an event as a project, and design and implement all aspects of the event planning process. You will also gain in-depth knowledge of the relevant procurement, contracting, risk planning, marketing, financial and logistic aspects that the events manager should be aware of.

Course Outline:

Course Content

Module 1: Introduction to Event Project Management

Module 2: Project Management

Module 3: Pre-event strategy

Module 4: Marketing

Module 5: Finance

Module 6: Business plan for events

Module 7: Risk and legal

Module 8: Communication and business plan work session

Module 9: Final evaluation