n8n for Marketing Automation

• Basic understanding of marketing workflows and processes
• Familiarity with digital marketing tools

Audience

• Marketing teams
• Growth hackers

n8n is a versatile automation tool that enables users to automate complex workflows across various platforms. With a no-code/low-code environment, it is particularly useful for automating marketing processes that help teams streamline engagement and improve efficiency.

This instructor-led, live training (online or onsite) is aimed at beginner-level to intermediate-level marketing professionals who wish to automate and integrate marketing workflows using n8n.

By the end of this training, participants will be able to:

• Understand the fundamentals of n8n and its capabilities for marketing automation.
• Create workflows that connect social media platforms, email marketing software, and CRMs.
• Build automated processes for campaign tracking, engagement monitoring, and customer segmentation.
• Apply automation techniques to save time and improve marketing outcomes.

Format of the Course

• Interactive lecture and discussion.
• Lots of exercises and practice.
• Hands-on implementation in a live-lab environment.

Course Customization Options

• To request a customized training for this course, please contact us to arrange.

Introduction to n8n for Marketing

• Overview of n8n’s capabilities and interface
• Exploring workflow automation concepts
• Common use cases in marketing automation

Integrating Social Media Platforms

• Connecting n8n with social media platforms (e.g., Twitter, Facebook)
• Automating posts, tracking engagement, and reporting
• Managing cross-platform campaigns using n8n

Automating Email Marketing Workflows

• Setting up automated email sequences
• Triggering emails based on user actions and engagement
• Integrating email marketing tools like Mailchimp with n8n

Customer Data Management

• Collecting and storing customer data for segmentation
• Integrating n8n with CRMs for customer insights
• Building customer journeys with automation

Advanced Marketing Automation Techniques

• Using logic and conditional workflows for targeted marketing
• Automating A/B testing and campaign adjustments
• Analyzing performance with data visualization integrations

Tracking and Analytics Automation

• Automating metrics collection for campaign insights
• Setting up notifications and alerts for KPI tracking
• Visualizing data with integrated dashboard tools

Implementing and Scaling Workflows

• Deploying workflows for production use
• Scaling automation efforts as marketing needs grow
• Managing workflow versions and updates

Summary and Next Steps