Course Code: sls101
Duration: 7 hours
Prerequisites:

There are no specific requirements needed to attend this course.

Overview:

This course discusses sales principles and techniques for those with new careers in sales as freelancers or third party agents of banks, insurance companies and other service related industries.  This also discusses techniques for business to business selling applicable to all industries that require creating sales leads, presentations and negotiations.

Knowledge acquired during the course:

  1. Understanding of the sales cycle
  2. How to generate sales leads
  3. Basic sales skills
  4. Basic presentation skills
  5. Basic negotiation skills

Course methodologies: Lecture, role playing, mini workshops

Course Outline:
  1.  What is selling?  Who is a salesperson?
  2. The sales cycle - from sales calls to closing
  3. Understanding buying signals: workshop and role playing
  4. Types of sales leads and how to identify for optimum results: exercises
  5. The key steps to a sale
  6. Power presentations: Sample presentations and critique
  7. The negotiator
  8. Recap