Course Code: aijour
Duration: 14 hours
Prerequisites:
  • 对新闻写作和编辑流程有基本了解
  • 熟悉常见的数字出版平台
  • 对AI辅助工具及其伦理使用有普遍兴趣

受众

  • 记者和编辑
  • 内容策略师和新闻编辑室经理
  • 媒体创新专家
Overview:

Artificial Intelligence (AI) 正在改變新聞內容的研究、撰寫和傳遞給觀眾的方式。

這項由講師指導的培訓(線上或線下)旨在幫助中級媒體專業人士使用AI工具生成內容、驗證事實、自動化編輯任務,並優化數位新聞的工作流程。

在培訓結束時,參與者將能夠:

  • 利用AI工具撰寫新聞文章、標題和摘要。
  • 使用AI進行事實查核、檢測偏見,並建議語氣和清晰度的改進。
  • 自動化重複的新聞室任務,如轉錄和標記。
  • 在AI輔助的內容製作中應用道德和編輯標準。

課程形式

  • 互動式講座和討論。
  • 大量練習和實踐。
  • 在實時實驗室環境中進行動手操作。

課程定制選項

  • 如需為此課程定制培訓,請聯繫我們安排。
Course Outline:

人工智慧在新聞業的介紹

  • 人工智慧與數位新聞編輯室
  • 生成式人工智慧與大型語言模型概覽
  • 應用案例與全球趨勢

新聞寫作的人工智慧工具

  • 標題生成與語調調整
  • 人工智慧輔助的文章草擬與摘要
  • 新聞內容的提示工程技術

人工智慧在研究、事實查核與編輯品質中的應用

  • 使用人工智慧驗證事實與檢測錯誤資訊
  • 偏見檢測與語調校準
  • 建議改進與確保風格一致性

新聞編輯室工作流程的自動化

  • 轉錄、字幕與翻譯自動化
  • 標籤、元數據豐富化與內容聚類
  • 人工智慧驅動的新聞個性化與推薦系統

倫理考量與編輯監督

  • 透明度、作者身份與人機協作實踐
  • 人工智慧生成內容的編輯政策
  • 監管框架與新聞編輯室的責任

實作實驗室:人工智慧內容生成練習

  • 使用ChatGPT撰寫與精修範例文章
  • 實驗偏見檢測與編輯工具
  • 比較人工撰寫與人工智慧輔助內容的品質

規劃人工智慧在新聞工作流程中的整合

  • 設計人機混合的內容流程
  • 管理編輯審查與合規性
  • 工具、訂閱與實施策略

總結與下一步

Sites Published:

United Arab Emirates - Artificial Intelligence in the Production of Journalistic Content

Qatar - Artificial Intelligence in the Production of Journalistic Content

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